The Effective Directories ltd Magazine advertising terms & conditions

The placing of an order with The Effective Directories ltd will be deemed to be an acceptance of these conditions by the Advertiser: Your company must provide products or services to the residents and businesses of Sandbach, Holmes Chapel, Winsford, Congleton or Northwich to advertise in the Directories.

We gratefully acknowledge the support of businesses whose adverts appear in The Directories, and whilst every care is taken to ensure accuracy, the publishers cannot accept responsibility for loss, damage or omission caused by error in the printing of an advert or other information. Adverts are accepted on the understanding that descriptions of goods and services are fair and accurate. The publishers cannot accept responsibility for views expressed by contributors, or for the accuracy of claims made by advertisers.

Copy for your advertisement should be sent before the copy deadline date (usually the 20th of the month proceeding delivery). If you have requested that your ad/editorial be written/designed by us, it is your responsibility to ensure that you give us the correct information about your business. Advertisements submitted to us should be in at least one of the following formats: MS Publisher, MS Word, MS PowerPoint, JPEG, Bitmap, EPS, TIFF, or PDF. In a minimum of 300 DPI, they may be submitted by E-mail to or sent to us on suitable removable media.

We take no responsibility for the content of your ad. It is your responsibility to ensure that your ad is legal and copyright free. We cannot accept ads which you do not have permission to copy, e.g. From A Yellow Pages advertisement. If you require an ad or editorial to be written or designed by us, you will need to have signed and returned the ad/editorial agreement form before the copy deadline in order for it to be included in the next issue of The Directory.

If you wish to use an advert designed by us in another publication you will be required to pay The Effective Directories ltd a fee and seek permission from us for its use.

We reserve the right to refuse advertisements which may be defamatory or offensive or which Promote products that may be considered indecent. We can make no guarantees that your ad will be successful; therefore we are unable to offer you a refund if you receive no response. The cost of your ad covers the cost of printing.

When you book your ad, you are agreeing to pay the current ad price by the due date. The due date is the copy deadline date or the date stated on your invoice. In cases of overdue accounts, we will exercise our statutory rights under the Late Payment of Commercial Debts (Interest) Act 1998. In this respect, interest at the rate of 3 per cent above base rate per 14-day period will be added, compounded in each 14-day period on any outstanding balance from the date of the invoice until the date of receipt of payment in full. Also, please be advised that, in accordance with European Directive 2000/35/EC, a debt recovery fee of £40 will be charged.

Advertisement bookings in 12 issues or more may be paid by monthly standing order. For a Standing Order form, contact The Effective Directories ltd on 01270 765619. If you wish to cancel Your Standing Order, you must inform The Effective Directories ltd before the next deadline date. Failure to do so may result in your ad being included in the following edition and you will be sent A Separate invoice which you are required to pay in full.

The distribution area may be altered at the publisher’s discretion without prior warning.

We understand and will exercise our statutory right to claim interest and compensation for debt recovery costs under the late payment legislation if we are not paid according to agreed credit terms

Privacy statement - Here at The Effective Directories Ltd we take your privacy seriously and will only use your personal information to administer your account and to provide the products and services you have requested from us. The Effective Directories ltd is registered with the Information Commissioners Officer for Data Protection. Our registration number is ZA285352

If you wish to be removed from our database please contact us by post – The Effective Directories Ltd, 5 Marlborough Drive, Sandbach, Cheshire. CW11 1SP or completing the Opt Out form on our website.

The Effective Directories Data protection policy defines the company’s procedures for handling personal data and complies with the new GDPR regulations, a copy of which can be made available on request.